| 1 | Processing the Fruit into Juice |
Fruit juice comes from squeezed or pressed fruit. Fruit juices and concentrates used in Frucor's products are chosen for their flavour and quality. Citrus, berry and tropical fruit juices come from all over the world including New Zealand.
Once the fruit is pressed the juice can be concentrated. The concentration process involves heating the juice to evaporate some of the water contained in the juice, while still maintaining the taste. This removal of water makes the concentrate a lot easier and cheaper to transport – which is particularly important given that some of our exotic juices, like Calamansi, come from far away places!
The concentrates may be blended with other fruit such as guava, mango or orange, depending on the juice variety being produced. The essences or flavours that were recovered during the juice concentration process, are added back at this stage to ensure the distinct aroma of the juice is maintained. Ascorbic acid (Vitamin C) is also added here to replace what has been lost during processing. These natural flavours are declared on the ingredients panel, in line with the requirements of the new food standards.
The blended concentrates are then diluted with water to create a single strength juice, the same strength as the juice was when it was pressed from the fruit. The juice is then ready to be filled into bottles, cans or cartons.
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